At NewGen Rendering, every project is guided by a well-coordinated team of professionals — not freelancers, not outsourcing — but a core group of experts who live and breathe architectural visualization.

Your Dedicated Project Manager
From day one, you’ll have a single point of contact who ensures clear communication, timely updates, and seamless coordination between you and our production team. Your project manager is there to listen, guide, and keep things on track — so you don’t have to chase updates or repeat yourself.

Specialized 3D Artists
Every rendering is crafted by experienced 3D artists with a background in architecture or design. This means we don’t just create beautiful images — we understand the structure, proportions, and spatial intent behind every model we work on.

Art Directors by Visualization Type
We assign visualization-specific art directors to oversee quality and consistency. Whether your project is residential or commercial, the right expert is assigned to lead the creative execution and ensure it aligns with your vision.

Architects, Designers & Engineers
Supporting our artists is a technical backbone of professionals with real-world architectural and engineering experience. This allows us to solve complex modeling challenges, interpret plans accurately, and maintain visual fidelity to the design intent.

This combination of creativity, technical depth, and structured communication is what sets NewGen Rendering apart. You’re not just getting an image — you’re getting a team that understands the weight of what you’re building.

3D exterior rendering services involve creating high-quality, photorealistic visualizations of architectural projects — before they’re built. These images are crafted using advanced modeling and rendering software to simulate how a building will look in its real-world context.

From a technical standpoint, we take architectural drawings, floor plans, or sketches and convert them into detailed 3D models. Then we apply textures, lighting, materials, weather conditions, and environmental elements (such as trees, cars, and people) to create a complete visual narrative.

But the true value of 3D exterior rendering goes far beyond realism. It’s a storytelling tool. It allows you to:

• Preview and refine designs with confidence.
• Showcase projects to clients or investors in an impactful way.
• Generate excitement around developments that are still in planning.
• Communicate spatial intent clearly across disciplines.

Whether you’re working on a single-family home, a multi-unit residential complex, or a large-scale commercial space, 3D exterior renderings help everyone — from clients to contractors — see exactly what’s coming.

In short: these are not just images. They’re decisions made easier, projects marketed better, and designs brought to life.

Revisions are a natural and important part of the creative process — they ensure your final 3D exterior rendering reflects the exact vision you have in mind.

At NewGen Rendering, we include a defined number of revision rounds in every project, tailored to the scope and complexity of the work. These revisions typically take place after each key stage of the workflow — such as after the clay render and the first color draft — and are used to refine materials, lighting, composition, and design details.

What Kind of Changes Can You Make?

• Adjusting the camera angle.
• Tweaking materials or textures.
• Changing landscaping elements.
• Refining lighting or time of day.
• Replacing entourage (cars, people, vegetation).

What’s Not Considered a Revision?
Major design changes — such as modifying the architecture itself, or changing the project scope mid-way — may require additional time and fees, as they affect the base modeling and overall image structure.

Extra Revisions
If you need more rounds of changes beyond the standard ones, we’re flexible. Additional revisions can be added at your request and quoted accordingly.

Our goal is simple: to get your exterior rendering just right, while keeping the process smooth, efficient, and respectful of timelines.

Once your 3D exterior renderings are complete, it’s time to put them to work. These visuals are more than just pretty images — they’re strategic tools designed to attract attention, communicate value, and drive action.

Here’s where our clients typically use their renderings to maximize impact:

• Real Estate Listings & Property Portals
  High-quality visualizations dramatically improve engagement on platforms like Zillow, Realtor.com, and other real estate sites. Properties with professional renderings stand out and get more inquiries.
• Developer & Architectural Websites
  Whether part of your portfolio or a new launch, exterior 3D renders enhance your web presence by communicating professionalism and detail in a way words simply can’t.
• Pitch Presentations & Investor Decks
  Present a polished, market-ready vision of your project to secure funding or win stakeholder approval. A strong visual leaves a lasting impression long after the meeting ends.
• Marketing Materials
  Use your renderings in brochures, flyers, ads, billboards, and sales kits. These images bring clarity and credibility to your promotional efforts.
• Social Media Campaigns
  Platforms like Instagram, LinkedIn, and Facebook are visual-first — and photorealistic exterior renderings perform exceptionally well in organic and paid campaigns alike.
• Permitting & Public Engagement
  Use renderings in meetings with city planners, local boards, or public consultations to gain support and demonstrate the project’s value to the community.

Your renderings are more than visual aids — they are business tools that open conversations, generate excitement, and move your project forward.

A single high-quality 3D exterior rendering can tell a compelling story — but pairing it with the right complementary assets can turn your project into a full, immersive experience. Depending on your goals — whether it’s winning client approvals, attracting investors, or boosting real estate sales — here are the most effective ways to elevate your visual presentation:

• Interior Renderings
  Show not just what the building looks like from the outside, but how it feels inside. Combining exterior and interior visuals creates a cohesive narrative of space, design flow, and lifestyle.
• Aerial Views & Site Context
  For larger developments, adding aerial renderings provides context — showing how your project relates to its surroundings, infrastructure, or landscape. It’s essential for commercial, urban, and multi-property projects.
• 360° Virtual Tours
  Engage your audience with a fully immersive experience. A 360° tour lets clients explore the design interactively, increasing emotional buy-in and giving a real sense of scale and space.
• Animated Walkthroughs
  Take your presentation to the next level with animation. A short video walkthrough can simulate movement through the exterior environment — perfect for pitches, investor decks, and digital marketing.
• Mood Boards & Visual Identity
  Ensure consistency in your brand or design vision by integrating mood boards, material references, or lighting guidelines into the rendering process. This helps create a seamless visual identity across all materials.

Combining these tools with your core 3D exterior rendering services transforms still images into dynamic marketing assets — helping your audience not just see the project, but feel it.

Not all 3D exterior rendering companies are created equal. While many studios may offer visualizations, only a few consistently deliver images that are technically accurate, emotionally compelling, and production-ready.

Here’s what to look for when choosing the right partner:

• Portfolio Quality
  Start with the studio’s work. Are the renderings photorealistic? Do they show attention to detail in textures, lighting, and composition? A strong portfolio should showcase a wide range of building types, angles, and atmospheric styles.
• Architectural Understanding
  Great visuals come from deep architectural knowledge. Choose a team that understands structure, scale, and design intent — not just CGI. The best results come from studios that can speak the language of architects and developers fluently.
• Workflow Transparency
  From initial briefing to final delivery, the process should be clear and professional. You should know how many drafts you’ll receive, what kind of input is needed from you, and when to expect deliverables.
• Revision Flexibility
  Revisions are a natural part of the creative process. A reliable studio will offer structured feedback stages and reasonable flexibility to implement changes without disrupting your schedule.
• Project Management & Communication
  Look for studios that assign dedicated project managers. Clear, timely communication prevents misunderstandings and keeps your project moving forward smoothly.
• Scalability
  If you’re planning multiple renderings or ongoing development work, ensure the studio can handle a consistent volume of work without compromising quality or turnaround time.

Choosing the right studio means choosing a visual partner — someone who can translate architectural intent into a powerful image that resonates. At NewGen Rendering, we aim to be exactly that.

At NewGen Rendering, our production pipeline is built for clarity, efficiency, and precision. Whether it’s a simple residential facade or a large-scale commercial development, every 3D exterior rendering follows a structured process that ensures you’re informed and in control at every stage.

1. Project Brief & Onboarding
   Once we receive your project files and requirements, we assign a dedicated project manager who becomes your point of contact throughout the process. We review the scope, clarify goals, and align on timelines.
2. 3D Modeling
   Our artists begin building or refining the 3D model based on your architectural drawings or existing files. Accuracy in geometry, scale, and form is our first priority.
3. Camera Setup & Clay Preview
   We set the camera angles and generate a clay render — a grayscale preview without materials or lighting — so you can confirm the framing and composition before moving forward.
4. Materials, Lighting & First Color Draft
   Once the composition is approved, we apply materials, set up lighting, and insert environmental context (landscape, vehicles, people, etc.). You’ll receive the first full-color draft to review and provide feedback.
5. Revisions
   You can request refinements — such as color adjustments, lighting tweaks, or design updates — and we’ll implement them within the defined revision rounds.
6. Final Delivery
   After approval, we render the final image(s) at high resolution (usually 4K–5K) and deliver them in your preferred format. These files are ready for marketing, presentations, or print.

Every project has its own pace and personality, but our process remains flexible and transparent — so you always know what’s happening, when, and why.

To begin working on your 3D exterior rendering, we require a set of project materials and reference files. The more precise the input, the more accurate and compelling the final result will be.

Here’s what we typically ask for:

• Architectural Drawings
  Floor plans, elevations, sections, and site plans in DWG, PDF, or any readable format. These are the foundation for accurate 3D modeling.
• 3D Model (If Available)
  If you already have a base model in SketchUp, Revit, 3ds Max, Rhino, or any other format — great. If not, we can build it from scratch.
• Material & Finish References
  Descriptions, mood boards, textures, or real-world examples for things like facade materials, roofing, doors, windows, and lighting elements.
• Landscaping and Context
  Information on the environment — surrounding buildings, vegetation, street layout, or specific scenery to be recreated. This helps us create a realistic and contextual backdrop.
• Camera Angle Preferences
  Let us know how you’d like the project to be presented: street view, eye-level, aerial, or bird’s eye — we can guide you through this if needed.
• Visual Style or Mood
  Do you have a preferred time of day, lighting atmosphere, or weather condition in mind? Share examples if possible — from bright summer vibes to cinematic dusk scenes.

Once we have all of the above, your project enters production with a clear creative and technical direction. If anything is missing, we’re happy to consult and help define it together.

Every project is unique — and so is its pricing. The cost of 3D exterior rendering services is influenced by a number of elements, including:

• The type and scale of the building.
• The number of views or angles required.
• The complexity of the architectural geometry.
• The level of detail in the environment (trees, cars, people, etc.).
• The quality and completeness of the reference materials you provide.
• The timeline and any express delivery requirements.

Because of these variables, we don’t offer flat pricing. Instead, we provide customized quotes tailored to your specific needs. Once we understand your project’s goals, we’ll offer a clear and detailed proposal — with no hidden fees.

Whether you’re working on a single residential property or a commercial development with aerial views and multiple renders, we’ll align the scope with your expectations and budget to ensure you get the most value out of your investment.

The timeline for delivering 3D exterior rendering services depends on a few key factors — the complexity of the architecture, the level of detail required, the number of views, and the supporting materials provided at the start of the project.

Once we have all the necessary information — such as architectural drawings, references, and material specs — our team begins modeling, texturing, lighting, and composing the scenes. Throughout the process, you’ll receive previews for feedback and revisions, ensuring the final images meet your expectations.

What we can promise is a structured, efficient workflow and full transparency from day one. We adapt our pipeline to match the scope of your project, so whether you’re working on a single-family home or a large-scale commercial development, your timeline will be realistic, predictable, and respected.